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Glam-vintage styles combined with modern designs perfectly sum up Diesel's new and exclusive sunglasses and optical frames collection.

For the Diesel female, the new injection-molded silhouettes have an ultra-glamorous appeal ensuring their place as Summer's must-have accessory. The rounded shape draws inspiration from the Seventies and has been restyled with cool details such as the contrasting profile that follows the shape of the frames to movie star effect. The logo is visible on the front portion, along the rim of the lenses and stands out against daring hues.

Urban designs meets high tech inspiration in the new iconic metal wrap-around male version, where the aviator-shaped lens is fastened to small clasps. These folding sunglasses are cleverly designed to take up as little space as possible with the capability to fold at the temples and over the nose and hence can be stored inside a miniature case. A new reinterpretation of the "Holes Concept" enriches the range of the other new styles, adorned by three metal profiled holes at the temples whilst the eyewear frames have coloured enamel inserts in two-tone or contrasting hues.

The reference to Diesel's historical sunglasses is no coincidence. 2008 is Diesel's 30th anniversary and to celebrate, the brand's icons have been revisited in a contemporary spirit in styles destined to become collectors items. The new fascinating injection molded styles have been branded with Diesel's iconic "Only the Brave" Mohican logo. This is positioned to stand out against the contrasting shiny/rubber shades of black/grey, black/white, brown/air force blue and cactus green/yellow.

The stylish and contemporary glam look of the eyewear collection also includes extremely light titanium and aluminum silhouettes with temples that feature coloured acetate or faux-wood inserts and styles with original forked temples, an original interpretation of the logo. The unique design of Diesel eyewear originated from the collaboration between Safilo Product Development Department and the Diesel Creative Team, headed by its longstanding Creative Director Wilbert Das

 
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